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"Multifort, the lionheart of Mido since the 1930s…"
Mido Watches has a century their own in producing many, if not, all their Swiss-made watches with dexterity and prowess. All of their timepieces, even until today, unveil such essential traits without merely putting out their brand name without many credentials. Skilled watchmaking has seen from the production of artisanal enameled dials ladies timing pieces to the auction-worthy Bughatti's "egg-shaped grill" watches since 1925. Another high strength of Mido derives from their pioneering of durable tool watches like their Ocean Star Commander, and the Multifort collections since 80 years ago. Focusing on the latter, we would like to introduce the Mido Multifort Patrimony Powerwind Green Ref. M040.407.11.091.00.
Mido Multifort Patrimony Powerwind Green Ref. M040.407.11.091.00 |
The Multifort line came about during the time where the world is facing the Great Depression. During this chaos period in 1930, Mido stomped out and revealed the Multifort that what has made them established and known for until this day, as we believe.
In the early 1930s was where the great depression hit, the financial crisis did result in the watchmaker's center of activity and headquarters being moved to Biel, resulting in its first centralization. Further, Mido forcefully changed its segment to more practical and timeless watches with protection and excellent craftsmanship they're most relevant. Therefore, in 1934, when the whole centralized team worked on this particular path, the Multifort is born with its distinct characteristics that later benchmarked its reputation: being impervious to water, dust, and rust, shock-resistant and antimagnetic. This is the first time Mido combines the four aspects that made them successful, primarily their water-resistant system is later known as "aquadura" in 1959.
Caliber 80 based on the ETA C07.621 |
Sapphire crystal with double-sided anti-reflection |
SuperLuminova for Superb Glow In Dark |
In completion of the retro package, the Mido Multifort Patrimony Powerwind comes on a versatile stainless steel bracelet with curved links, which blends harmoniously with its case design.
With its retro look and extreme reliability, the Multifort Patrimony Powerwind pays a stylish tribute to Mido’s expertise. As mentioned, since 1954 was the first “Powerwind” produced, giving rise to a revolutionary model which bears its name. At the time, this automatic movement it's Midos's most precise and reliable, which represents a great evolution. It is with this same ambition that Mido continues to equip the Swiss watch Multifort Powerwind with a high technology that allows to offer timekeeping of unparalleled reliability and precision, as in the past.
Maker | MIDO |
Movement | Mido Automatic ETA |
Dial | Green |
Luminous | SuperLuminova |
Case | Stainless Steel |
Crown type | Screwdown crown at 3 O'clock |
Lug width | 19mm |
Crystal material | Sapphire crystal |
Strap | Stainless steel |
Water resistance | 50m |
Dimensions | 40mm in diameter, 47mm lug to lug, 12.1mm thick |
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